Hip Pocket Designs

Case Study: How We Helped A Real Estate Agent Stand Out with a Website Redesign

As a web design company, we pride ourselves on delivering top-notch design and development services to help our clients grow their businesses. One of our recent clients, Complete Real Estate Pros, came to us in search of a website redesign that would help them stand out in a highly competitive industry. Here is how we helped them achieve their goals.


Complete Real Estate Pros is a real estate brokerage based in Ottawa Ontario that specializes in commercial and residential real estate sales and leasing. They have been in business for over a decade, and have a reputation for providing excellent customer service and personalized attention to their clients.

The Challenge

Despite their long-standing reputation in the industry, Complete Real Estate Pros was struggling to stand out in a highly competitive market. Their old website was outdated and lacked the functionality needed to effectively showcase their properties and services. As a result, they were losing potential clients to competitors with more modern and user-friendly websites.

Our Approach

Our team began by conducting a thorough analysis of the client’s needs and identifying the areas of their website that required improvement. We worked closely with the client to understand their brand identity and goals, and used this information to create a website that would effectively represent their business and attract new clients.


We started by developing a modern and visually appealing design that would help Complete Real Estate Pros stand out in a crowded marketplace. Our design team created a layout that was both user-friendly and aesthetically pleasing, with a focus on showcasing the client’s properties and services in the best possible light.


In addition to the design, we also worked to improve the functionality of the website. We integrated a powerful property search function that allowed users to easily search for properties based on specific criteria, such as location, price, and property type. We also added detailed property listings that included high-quality images, virtual tours, and other essential information for potential buyers or renters.

Mobile Responsiveness

With an increasing number of people accessing websites on their mobile devices, we made sure that the website was mobile-responsive, which means that it would automatically adjust to fit the size of the user’s screen. This ensured that potential clients could easily access the website and view properties on their smartphones and tablets.


To help increase traffic to the client’s website, we also implemented a comprehensive search engine optimization (SEO) strategy. This included optimizing the website’s content and structure for search engines, conducting keyword research to identify high-traffic keywords related to the client’s business, and developing a content marketing plan to attract inbound links and social media shares.


The new website we developed for Complete Real Estate Pros has been a resounding success. The modern design and user-friendly interface have helped the client stand out in a crowded marketplace, and the powerful property search function has made it easy for potential clients to find the properties they are interested in. As a result, the client has seen a significant increase in website traffic and has attracted a steady stream of new clients.

In addition, the website’s mobile responsiveness has helped to further boost traffic and engagement, as more and more people are accessing the website on their mobile devices. The comprehensive SEO strategy we implemented has also helped to increase the client’s online visibility and attract more organic traffic to the website.

The client has been extremely pleased with the results of our work, and has reported a significant increase in business since the launch of the new website. They have also received numerous compliments from clients and colleagues about the quality of the website and its ease of use.


At our web design company, we take pride in our ability to help businesses achieve their goals through effective website design and development. Our work with Complete Real Estate Pros is a perfect example of how we can help our clients stand out in a crowded marketplace and attract new business. By taking a comprehensive approach to website design and development, we were able to create a website that not only looked great, but also functioned well and was optimized for search engines. We believe that a great website is not just about aesthetics, but also about delivering the right user experience and driving business growth.

We continue to work closely with Complete Real Estate Pros to ensure that their website remains up-to-date and relevant, and that it continues to attract new clients and generate leads. Our goal is to help our clients achieve long-term success, and we believe that the website we developed for Complete Real Estate Pros is a testament to our commitment to delivering top-notch design and development services.

Carlita PMU

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